by Maren Finzer | Branding your Business, Personal Branding
You’ve got the skills mastered. You’re ready to change the world with your brilliance. You’ve always wanted to start your own business. You’ve put the work in, you’ve ironed out the glitches, and you’re confident now is the time. It’s now or never. The dream is...
by Maren Finzer | Branding your Business
Is it white and gold? Or blue and black? This question took the world by storm as everyone wondered about their own visual perception. The debate ruled online discussions and even caused conflict in some relationships. People were questioning, “How can you not...
by Maren Finzer | Branding your Business
Is it possible? To be a brand that is memorable, likable and trusted . . . . . . so much that your customer falls in love with you and you become the only choice? Yes! Marty Neumeier calls it the charismatic brand. “A charismatic brand can be defined as any...
by Maren Finzer | Branding your Business
The term “brand” is tossed about everywhere. A lot of people are talking about it. But very few understand it. Everyone seems to want it, but not very many know how to get it. In this economy with tight budgets and limited resources, does branding need a...
by Maren Finzer | Branding your Business, Personal Branding
Your brand is constantly at work. It’s live and “on-air,” broadcasting out little bits of dialogue that’s always impacting your customers. But is it making the right impression? Is it fun and intriguing, leaving your customers curious for more?...
by Maren Finzer | Branding your Business, Personal Branding
You work hard, and you’re really good at what you do. You’ve always been smart. One of the best. But don’t take a left down easy street yet. Be sure to check this list to make sure you’re not making these mistakes that a lot of marketers...
